Privacy Statement for AbbVie Care Denmark


This privacy statement applies to the use of your personal data by AbbVie Denmark and its service providers (hereafter “we” or “us”)in the context of the AbbVie Care Programme (the “Programme”). We will process your personal data in accordance with Danish data protection laws. The terms used in this Privacy Statement have the same meaning as defined in Danish data protection laws.


Types of personal data that may be processed and the purposes for processing your data

We may process the following types of data about you: phone number, data regarding the use of this service and health-related data. We may process your data for the following purposes:

  • programme administration
  • delivery of a sms service to remind you to take your medicine as prescribed
  • collect your feedback and survey follow up or for possible future research purposes.

Information we collect automatically on this web site

We may record the Internet Protocol (“IP”) address of your computer or other electronic device when you visit this website. An IP address identifies your computer or other electronic device, which allows us to maintain communication with your computer. Subject to applicable consent requirements, we also collect information about your use of this website through tracking technologies such as cookies and Web beacons. A “cookie” is a unique numeric code that is transferred to your computer to track your interests and preferences and to recognize you as a return visitor. A “Web beacon” is a transparent graphic image placed on a web site, e-mail or advertisement that enables the monitoring of things such as user activity and site traffic. These technologies help remember your preferences and allow us to bring you the content and features that are likely to be of greatest interest to you on the basis of “clickstream” data that shows your previous activities on AbbVie Services. We may analyze the information that is collected with cookie and other tracking technology to help us improve the function of our services and to modify the services and information that we provide. To learn more about cookies and other tracking technologies, please visit

Disclosures to third parties

AbbVie requires its service providers to process your personal data in accordance with this data protection notice and for no other purpose. AbbVie will not provide your personal data to any other third party without your permission unless required by law. Any personal data you provide during the AbbVie Care Programme will be retained for as long as you are on the AbbVie Care Programme.

AbbVie may provide metrics and analytical information to its parent company AbbVie Inc. regarding how the support program is working. This information does not identify you individually.

Finally, AbbVie may also use anonymised data gathered through the AbbVie Care Programme in research and publications to help future patients just like you, including engagement with the NHS.

Protection and deletion of personal data

We have implemented appropriate technical and organizational security measures to protect your personal against accidental or unlawful destruction or accidental loss, alteration, unauthorized disclosure or access. Your personal data will be kept for the duration of your participation in the Program and will thereafter be deleted, unless otherwise required by law.

Updates to this Privacy Statement

We reserve the right to change the terms of this Privacy Statement at any time, subject to any applicable consent requirements. Any changes to this Privacy Statement will be reflected on this page with a new effective date. AbbVie encourages you to review this Privacy Statement regularly for any changes.

How to contact us

You may contact us at any time to withdraw consent for the use of your personal data for the purposes described above or for any of the AbbVie Care services. By visiting the webpage

You may also contact us to request access to the personal data stored about you, correction of any mistakes, or restriction or deletion of your personal data by using the contact details below You may also lodge any complaints with your national data protection authority.

AbbVie A/S
Emdrupvej 28C,
2100 København Ø

Telefon: 7230 2028